In marketing parameters, Marketing Qualified Leads (MQL) is defined as leads with high conversion potential. They are usually at the top of the sales funnel.

These leads are generated through our phone callers, email marketing and technical websites. MQL is identified by those who take an active interest in Whitepaper on our various choral approaches. This is often done by downloading from a customized landing page.

An intent-based content syndication program is implemented to provide greater insight into the identified prospects. AI-powered automation tools help capture and interpret behavioral data from prospects.